It’s over 80 million downloads and counting for the all-conquering match-three puzzler Best Fiends from Seriously Digital. They drew upon all our experience in the mobile space to create the UA gameplay trailer and achieve that vital cut-through on crowded, noisy mobile stores. Gameplay is showcased beautifully within a phone frame as we introduce the characters and world of Best Fiends on a charming and fun journey through Z space. VO and text slates drive home key messages as we take a tour of the main features. We delivered this video with a range of different lengths, formats, and localised for a huge range of territories so Seriously Games could acquire users worldwide for their legendary, chart-topping, addictive and oh-so-cute puzzler.